M-1 Global’s Vadim Finkelstein On Internet MMA Websites | Steve Rattlesnake
“This tendency reflects the current market situation. The UFC has been a long-time leader in the market and widely uses the Internet for advertising. With websites’ content reflecting the UFC’s position, they provide revenue streams to the sites; it wouldn’t come as a surprise to the sites that their financial position would be negatively impacted if their content went against the UFC’s position and the UFC stopped buying the advertising space”
“This tendency reflects the current market situation. The UFC has been a long-time leader in the market and widely uses the Internet for advertising. With websites’ content reflecting the UFC’s position, they provide revenue streams to the sites; it wouldn’t come as a surprise to the sites that their financial position would be negatively impacted if their content went against the UFC’s position and the UFC stopped buying the advertising space”